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Portrait of Jaweria Nowsher
Business Development

Jaweria Nowsher

Business Developer

Pakistan

Social and content work, now pointed at turning that reach into partnerships and long-term clients.

About

Business development with a marketing background, which is a useful order to do it in — the reach comes first and the conversation comes out of it, rather than starting cold.

Runs social and content across Facebook, Instagram, X, TikTok, Reddit, Discord, Telegram and Snapchat. Led the team at Axilaan across more than three thousand accounts, and ran fifty-odd accounts and over a hundred pages at Technoli Media. At that volume you stop writing campaigns and start building systems that keep working after you have moved on to the next one.

Content strategy and performance analytics go with it, with the numbers actually tracked — which is the difference between knowing a thing worked and assuming it did.

Experience

  1. Social Media Team Lead

    Axilaan

    Led the social team across 3,000+ accounts, covering content strategy, scheduling and performance reporting.

  2. Social Media Manager

    Technoli Media

    Managed 50+ accounts and 100+ pages across the major platforms.

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